De Grisogono

The De Grisogono brand was started in 1993 by Fawaz Gruosi. Orginally, the company designed and produced jewellery and everyday items such as sunglasses which were then sold in a boutique located in Geneva. Gruosi introduced the use of black diamonds into many of his designs, which at the time was very unusual. With the success that followed he was quickly able to open boutiques in London, Gstaad, Rome, Paris, St. Moritz, Kuwait, Moscow and Hong Kong - all within the fist 5 years. It wasn't until the year 2000 that Fawaz developed his first watch collection for De Grisogono, the Instrumento No Uno.

Notable Watches by De Grisogono

Instrumento No Uno The very first watch for De Grisogono, the watch set the standard for the now highly successful brand. The watch features a square case and slightly arced sides, a second time zone indicator and a large date aperture at 7.30. The grooved crown is set with with a black diamond and the movement used an automatic modified calibre.

Instrumento NovantatreThe first annual calendar model in the de Grisogono watch collections, the watch has a large date at 12 o’clock, month appears at 8 o’clock and small seconds on a sub-dial at 5 o’clock. The self-winding mechanical movement is automatically tuned into the 30- and 31-day months. The case is 47.2mm x 40 mm and has a black dial with a radiating guilloché pattern. The blackened movementa are veiwable thorugh the sapphire crystal caseback.

YEAREVENT

  • 1993 The brand was started in by Fawaz Gruosi, a jewellery designer and artist.
  • 2000 Fawaz developed his first watch collection for De Grisogono, the Instrumento No Uno.
  • 2001 The Instrumentino is launched. This watch is 15% smaller than its predecessor and was created to meet the demand from ladies.
  • 2002 The Instrumento Doppio is introduced as one style, two faces.
  • 2007 The Instrumento Novantatre is released, the companies first annual calendar model.

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De Grisogono
Grande

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List Price: $23,500

De Grisogono
Grande

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List Price: $11,700

De Grisogono
Instrumentino

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List Price: $19,500

De Grisogono
Instrumentino

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List Price: $31,600

De Grisogono
Instrumentino

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List Price: $19,500

De Grisogono
Instrumento Chrono

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List Price: $13,100

De Grisogono
Instrumento Chrono

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List Price: $35,650

De Grisogono
Instrumento Chrono

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List Price: $13,100